What real people who sell every day are saying about Become The Only Choice:
"This book is a winner! Good text for any salesperson with 1-2 years experience. Good refresher for us veterans as well!"
Steve Kochersperger, director of logistics, Randstad North America
"Having been in professional sales for twenty five years, I have been exposed to dozens of sales training courses. Since Mike’s passion is the study of professional sales and he has read many books related to the topic, he has accumulated the best of the best and it’s all contained in this book. I had the great honor of working for Mike ten years ago. Without a doubt, he has been the most influential mentor I have had in professional sales. Although we have not worked together for many years, this book has had an extraordinary impact on me from a “guiding principles” perspective. This book contains the information necessary to take the sales professional to the elite status."
Douglas S. Smith, President and CEO, VonScott Solutions, LLC
"The pages just started to fly through my fingers ...the book hit home with me, personally. It’s the foundation of everything we do. It’s the reality of doing things right, every time. It’s right there in black and white. For that, I say THANK YOU."
Frank Costantino, vice president, national accounts, Standard Register
“What an interesting and concise summation of critical to success sales techniques! As a career sales manager, I take great satisfaction in teaching sales skills and strategy to help people like Frank to be successful. Become the Only Choice will be my teaching aide from now on!”
John Corley , regional vice president, GBC Commercial and Consumer Group
"I have read many business books and haven't come across a sales book quite like it. Many of the books you read just focus on the "how to" part of selling, and not the attitude, accountability, and perseverance part that goes into being successful and accepting responsibility... I enjoyed the characters throughout the story, and felt myself excited to meet the wizard!
Craig Levy, sales executive, CareKeeper, Inc.
"This book is great! I ordered twenty copies for my team!"
Frank Piperata, vice president, strategic accounts, Randstad North America